{"id":86993,"date":"2021-04-28T15:35:02","date_gmt":"2021-04-28T20:35:02","guid":{"rendered":"https:\/\/www.junglescout.com\/?p=86993"},"modified":"2023-04-25T15:17:01","modified_gmt":"2023-04-25T20:17:01","slug":"when-to-stop-selling-on-amazon","status":"publish","type":"post","link":"https:\/\/www.junglescout.com\/blog\/when-to-stop-selling-on-amazon\/","title":{"rendered":"How to Know When to Shut Down Your Amazon Listing"},"content":{"rendered":"\n

While starting an Amazon business is one of the best ways to make money as an entrepreneur, things don’t always work out how you imagine. You may identify a great product opportunity through excellent <\/span>product research<\/span><\/a> and find a <\/span>reliable supplier<\/span><\/a> with good pricing, but — against all odds — your product just doesn’t sell that well. <\/span><\/p>\n

So, what determines whether a product performs as expected? There are many possible explanations, but it often comes down to sheer coincidence;  a common reason a product fails is that other Amazon sellers discover the product opportunity at the same time. <\/span><\/p>\n

A similar thing happened to me when I first started selling a few years ago. I had landed on a product idea with a great <\/span>Opportunity Score<\/span><\/a> and was looking forward to raking in tons of profit. But by the time I was ready to launch, the competition had increased exponentially, prices tanked, and my inventory didn’t budge. <\/span><\/p>\n

Disappointing, right? As many Amazon sellers know, it’s just a fact of the business:  not every product you launch will be a hit. In fact, while <\/span>54% of sellers<\/span><\/a> say their first product launch was profitable, others don’t succeed until their second or third launch attempt. <\/span><\/p>\n

To help you determine whether you should ditch a poorly-performing product, we will go over:<\/span><\/p>\n